This guide has been put together by Friends of the Earth Europe and other civil society and trade union groups* committed to building better societies in Europe.

It summarises the findings of a 6–month collaboration to find ways to talk about the sustainable, equitable, inclusive, democratic societies we want in Europe, and makes recommendations based on the findings of focus groups in five countries around Europe.

The recommendations are intended for campaigners, communicators, activists and all those who want to inspire more hopeful conversations about the kind of Europe we want to live in.

*This project was coordinated by Friends of the Earth Europe, with support from CONCORD—European NGO confederation for Relief and Development, Fair Trade Advocacy Office, European Trade Unions Confederation, European Women’s Lobby, European Youth Forum, RIPESS EU—Solidarity Economy Europe, and, under the guidance of Public Interest Research Centre.